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Etté Athletica was born in 2017 with the aim of redefining the relationship we have with movement; product modernisation focused on the design and aesthetic of weights was long overdue.
Our mission back then was simple, and it remains the same today. We believe in removing any barriers of limitation and intimidation around lifting and working out for all women, everywhere.
Lifting and feeling strong and well is for everyone. It should feel like a treat, not a chore. At Etté, we believe in the power of beautiful design to help motivate movement. Our functional fitness accessories not only feel good, but look good too and are designed to change the way we move.
We are not in any way trend-led. If you believe in our ethos and don’t ever endorse faddy fitness trends or diets and are interested in joining our growing ambassador community to help us spread our message of movement, we’d love to hear from you.
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